Smart, Modular Software for Beauty Brands That Start Small, and Dream Big
Inventory. Testing. Manufacturing. Compliance. AI Tools. Start with what you need. Add what you want - on your terms.
About Us
Finally, software built for indie creators, that will grow with your dreams.
Empowering Your Success, One Solution at a Time
We believe in the power of innovation to transform businesses - starting right at your kitchen table. Our mission is to deliver intuitive, scalable software that helps small-batch makers and kitchen formulators scale their dream. With expert support and tools designed to meet you where you're at, we’re here to help you grow. Smarter, faster, and with greater impact.
Your Bench-to-Brand Business Platform
Whether you're in a kitchen lab or scaling production, Beauty Formulate gives you exactly what you need, and nothing you don't.
Start Simple. Scale Smart
Whether you're blending in your kitchen or batching for retail, Beauty Formulate gives you the tools to manage inventory, track products, and build a real brand, without bloated software or confusing pricing. Skip the inflated software costs. Invest your money where it matters most - building your business.
Power Your Decisions Like a CEO
Make smarter, faster decisions with real-time insights and analytics. Our platform harnesses the power of data to help you drive strategic outcomes and stay ahead of the competition - even as a beginner.
Revolutionizing Your Business with Smart Solutions
Beauty Formulate was built for the next generation of indie cosmetic founders - those starting from kitchen counters, not corporate labs. Our modular platform gives you control over your formulas, costs, and growth, so you can price confidently and stay profitable from day one. This isn’t just software - it’s your foundation to build the brand you've always dreamt off.
Unlimited Ingredients. One Flat Fee.
Most platforms cap how many ingredients or materials you can enter unless you pay for higher tiers. Not here. Beauty Formulate gives you unlimited entries from day one - all for one low, flat fee. No tiers. No restrictions.
Only Add What You Need
Instead of forcing you into a subscription with features you’ll never use, we let you choose exactly what you want. Add modules like stability testing, regulatory and compliance and business tools.
Build-In Guidance for New Founders
You're not just formulating. You're building a business. From cost-based pricing tools to beginner-friendly stability logs and regulatory tips, Beauty Formulate gives you the structure, confidence, and mentorship you need to scale - without the overwhelm.
Empowering Your Business with Scalable Solutions
With 20+ years of experience across regulatory, pharmaceuticals, data operations, and business coaching, we’ve seen firsthand how hard it is to turn a passion into a profitable, sustainable business. Beauty Formulate was built for makers who are ready to move beyond the kitchen - to simplify production, make smarter decisions, and finally earn a living doing what they love. Whether you're stuck in spreadsheets or unsure how to scale, we help you trade overwhelm for clarity and hustle for strategy.
15.7%
Indie Brands Growth YOY
$30.5b
In Annual Sales
20%-30%
Of Total Cosmetic Market Share
Our Testimonial
What Our Clients Say
We're currently onboarding early users. Check back soon to see their stories of transformation.
— Petrolene, Founder of Beauty Formulate
Apply for our early access program and get 3 months of full access - free. Help shape the future of Beauty Formulate while building your brand with pro-level tools, no risk, no commitment.
Our Work
Build for Indie Formulators. Designed to Scale With You.
Simple Software. Serious Power.
You shouldn't need an entire business team to run your beauty brand. Beauty Formulate is simple on the surface and powerful underneath - so you can manage inventory, batching, and testing with ease and activate new features as your business grows.
Profit Starts With Clarity
Our platform gives you real-time data on materials, batches, and margins so you can price with confidence, hit your goals faster, and stop guessing your way to profitability.
Grow Without Rebuilding
Whether you're just launching or expanding your product line, Beauty Formulate evolves with you. Add advanced features like compliance, manufacturing, or AI tools whenever you're ready - and pay only for what you need.
Build Smart. Price Right. Grow Fast.
You can’t scale what you can’t measure.
Beauty Formulate gives you real-time insights into your materials, products, and margins , so you can price confidently, stop second-guessing, and grow your beauty brand with data-backed decisions. Whether you're just starting or ready to scale, it all begins with clarity.
We are committed to helping businesses thrive through innovative software solutions. Our platform empowers you to streamline operations, make data-driven decisions, and help you build your dream business, every step of the way.
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